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NEW Lounge opens first international location in Beverly Hills California

NEW Lounge, a Filipino beauty and wellness brand known for its iconic eyelash and nail designs, unveiled its plans last year to raise the bar higher and go world-class. The future is looking bright and perfect as it finally opened its first international branch at the melting pot of global culture, Beverly Hills, Los Angeles, California in the United States. 

Considered as the Philippines’ number one beauty gamechanger, NEW Lounge continues to innovate and raise the standards of design, quality, and services that cater to the most discerning people. And now, the brand is ready to share the NEW Lounge experience to the world.

NEW Lounge Beverly Hills finally opened its doors to Los Angeles on July 25, 2024. With a theme of “Future Perfect,” the grand opening celebration was held at Rodeo Collection, Rodeo Drive–the world-class fashion and beauty district of Beverly Hills. 

“This is the culmination of our love and passion for NEW Lounge. This milestone will not only highlight our roots as Filipinos, but also champion the heart, dedication, and collective stories of our Lash Dolls, the community and Filipino talent to the world. We are also bringing in the best Japanese technology, merging it with Filipino hospitality, in a holistic customer journey. We call it the NEW Lounge Magic,” shared NEW Lounge founder and Chief executive officer Rachelle Bravo.

Bravo highlighted “The Heart of NEW Lounge” in the program—the roots and inspiration behind NEW Lounge Beverly Hills. She added, “It started with my vision in 2019, having a NEW Lounge Beverly Hills location, with the goal of opening new opportunities to the homegrown Filipino talents (specialists) of NEW Lounge that are mostly coming from the rural provinces of the Philippines. Guests are left inspired by the brand story of NEW Lounge as Lash Doll ambassador and host Christi McGarry and Lash Doll ambassador and now marketing officer of NEW Lounge US Kim Cruz share their NEW Lounge journey from Manila to Los Angeles. 

Jay Montalvo

Ken & Kylie Tiangco

The grand opening ceremony, attended by distinguished partners from the Philippines and Japan, and personalities from Los Angeles, marked a significant milestone for NEW Lounge. General manager of Rodeo Collection Kian Behroukim, Chief executive officer of Arigato Co Izumi Yamasaki, Chief executive officer and president Beverly Hills Chamber of Commerce Todd Johnson were present during the event, as well as reputable media representatives and VIP guests. Lash Doll ambassador Christi McGarry hosted the event, while Maureen Wroblewitz, Kim Cruz, Nicole Young from the hit reality TV show Selling Sunset and Actress Francesca Capaldi also graced the black carpet event and witnessed the ribbon-cutting ceremony.

The Philippines, the United States, and Japan have all come together in beauty to celebrate the community and grand opening of NEW Lounge Beverly Hills. The first flagship branch in Rodeo Collection is a culmination of a vision to elevate the brand to world-class standards. Every detail is made to provide utmost comfort and relaxation, made for clients to feel at home. True to its Filipino roots, elements like solihiya, rattan fixtures, and banana leaves have been seamlessly woven to the interiors to give it a Filipino warm touch. 

Kian Behroukim (General Manager of Rodeo Collection), Izumi Yamasaki (CEO of Arigato Co) Todd Johnson (CEO & Pres Beverly hills Chamber of Commerce)

Additionally, NEW Lounge Beverly Hills will house signature and exclusive designs to the LA Lash Dolls and will also offer the bestselling services of its Philippine counterpart as they begin full operations this week. During their soft opening, the brand had already serviced celebrities Adriana Lima and Bella Poarch through home calls. 

Rach Bravo & Kim Cruz

The brand also introduced lash and nail designs exclusively to this lounge: LA Exclusive Volume, an original design developed by their skilled eyelash experts to match the iconic LA lifestyle, and has a wispy, dramatic volume that suits all LA Lash Dolls’ walk of life, and the Aurora Nails, a unique color-shifting design that intricately captures the light dance of the Aurora Borealis. 

From original lash designs to innovative nail services, NEW Lounge continues to raise the Filipino brand of service, quality, and artistry while staying true to its roots of helping more people. The ultimate luxury destination from the Philippines have finally arrived in Beverly Hills to be the place’s newest one-stop-shop for beauty and wellness.

NEW Lounge Beverly Hills is its first international location. For more information about NEW Lounge Beverly Hills’ services and products, please visit www.newloungeus.com or follow its social media accounts on Facebook, NEW Lounge US, and Instagram, @newlounge.us. 

For NEW Lounge Philippines, you may visit its website www.newloungeph.com or follow their social media pages, NEW Lounge on Facebook and @newlounge.ph on Instagram. (PR)

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Scenes From the Manila Art Fair 2026

photography by Doro Barandino

“Art is unpredictable and goes in different directions. I have no idea. I would rather live the present moment.” —Bencab, National artist of the Philippines.

Q&A with interior decorator and jewellery designer Doro Barandino

Which of the participating art galleries had the most unified and exciting theme?
Leon Gallery had the most amazingly put-together collection. Though the gallery engaged various artists, the overall visual effect felt like one unified theme. Leon Gallery used a sack-like cloth (most likely raw linen) as the background for the booth, and it brought the collection together. It had an old-world feel in a chaotic setting.

Who were the artists that were the most visually engaging?
The works of Carlo Tanseco were definitely my favorite. The artist used an eye chart (Snellen chart) as the background for the image of Dr. Jose Rizal giving us the middle finger—such an “in your face” message. The concept of our national hero as a modern-day provocateur was a wake-up call to everyone. Very subversive and underground material. I was also attracted to the works of Japanese artist Tadashi Kogure; they’re very architectural.

Was the choice of venue and its layout helpful in engaging the whole art vibe?
What I noticed was that the masters like Juan Luna, Fernando Amorsolo, and Fernando Zóbel still attracted the most viewers at the art fair. People are naturally drawn to their masterful strokes and historical significance, or perhaps these artworks are not readily accessible for public viewing. Or maybe those booths that carried the masters’ works were strategically positioned right after the registrar.

The choice of venue at Center One was a good move—it created a total art vibe. Manila Art Fair remains the premier art fair in the country today, showcasing the finest modern and contemporary art while offering curated projects and immersive installations.

 

 

 

 

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Butch Carungay’s 50th in Neverland

By Emmanuel Hamoy

Cebu’s glitterati came out in full force for Butch Carungay’s 50th birthday bash at EdenClub. It was a fun-filled night overflowing with Pol Roger, trivia games whilst traipsing the light fantastic.

Butch Carungay and Janice Lin.

Gerry Laperal and Lotte Delima-Edwards

Romero Vergara and Oj Hofer

Mary Anne Aboitiz, Christine Pelaez, Tamsin Booth, Frances Siao and June Alegrado

Maris Holopainen and Carlo Cordaro

Janine Taylor and Mary Anne Aboitiz

 

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Fashion

Lucky Colors of 2025: Harness the Energies of Emerald Green & Carmine Red for Success

Thom Browne Cropped tweed jacket
by Oj Hofer

With the Year of the Wood Snake underway, understanding the significance of lucky colors can help align us with its energetic flow. Rooted in Chinese astrology and Feng Shui, the year’s fortifying shades—emerald green and carmine red—offer mindfulness and good intention attracting luck, and fostering personal growth.

Emerald green, associated with the Wood element, symbolizes renewal, clarity, and inner peace. In the year of the wood snake, its dynamic energies will empower and inspire you, fostering growth, renewal and wise transformations. The hue is ideal for moments of self-reflection, study, or creativity. Wearing or incorporating this shade into your space enhances balance and mental focus.

Carmine red, linked to the Fire element, embodies passion, confidence, and vitality. This year, which according to the Bazi Four Pillars Chart, has a lack of metal, earth and fire elements, it will bring balance and the propitious energies. It’s perfect for professional meetings, decision-making, and moments requiring assertiveness as a splash of red can energize and embolden you throughout the day.

Stella Macartney vegan Leather tote

Stefano Ricci silk tie with paisley print

To fully harness their benefits, use these colors in a contemporary, mobile context; through clothing, jewelry, bags and accessories. Alternate between these two potent tints based on your needs. For example, wear green for calmness and clarity when you are going into stressful and mind challenging meetings or appointments. Choose red when you are going into places or situations where you need courage and motivation such as fashion galas, elite socials, prestige affairs, VIP gatherings and so forth. 

Saint Laurent crepe de chine mules

Optionally, you can also choose to wear these colors inconspicuously in small details, such as a garnet or jade bracelet, or a ruby or emerald pendant and earrings set. Men can wear a burgundy or forest green tie or pocket square, or casual polo shirts with poppies or with botanical prints, or jade and garnet jewelry. Doing so can subtly align your energy with the year’s vibrational flow.

Jan Leslie emerald bracelet

Daily Mood Cuff Links with red tiger’s eye tubes

The use of colors is more than just aesthetic choices or preferential picks. Colors can serve as energetic tools, reminding you of your good intentions and keeping you mindful of you daily motions. Effecting an optimistic mental state in the wearer, they can effectively shield you from negativity while fostering prosperity and emotional balance. Thoughtfully incorporating them into your wardrobe and surroundings ensures that you move through 2025 with confidence and the right intentions.

Embracing emerald green for tranquility and carmine red for strength are intentional, mindful choices that have the power to transform your energy and shape your path forward. May you have the best of luck in navigating through Year of the Snake with harmony, energy, and the power to attract good fortune.

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