Shopping is such a ‘girl thing’ that sometimes people tend to forget men can be into it, too.

With high-achieving stylish gentlemen and young and ultra-hip established males in mind, General is poised to be a premier shopping destination that offers all things tasteful and robust. General is for gentlemen who are not afraid to look dapper and suave, and fearless in experimenting with their looks to ride with the tides of time. From apparel and footwear to accessories and bags, the store carries upscale and classically luxurious men’s brands that harbor inspiration from timeless icons, nature, technology, and the arts.

Newton Cherry Red
This season, men would be delighted to know that Dr. Martens is now available at General. The store offers the Dr. Martens Originals, a line that features the brand’s iconic styles such as the 1460 8-eye boot, 101 6-eye boot, 3989 Brogue, the Adrian Tassel loafer, and the 2976 Chelsea boot.
The boot brand recently rolled out its A/W 2016 collection, which introduces the DM’s Lite – an evolutionary line that takes Dr. Martens’ signature style, comfort and durability, but in a new ultra-lightweight Phylon midsole, which allows styles that transcend from work wear to fashion and take classic shoe making skills into street up lifestyle products. See, admire and get the all new DM’s Lite at General.
GENERAL
2/F Ayala Center Cebu
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