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OJ Hofer Recommends the Fashion Designers You Should Be Looking Out For

With a fashion community that’s growing everyday, Cebu is home to many young designers. Oj Hofer names his picks for the five up-and-coming names in the industry, who he feels will be dressing some big names soon.

With a fashion community that’s growing everyday, Cebu is home to many young designers, each with their own statement to share. Fashion designer and Zee’s fashion editor Oj Hofer names his picks
for the five up-and-coming names in the industry, who he feels will be dressing some big names soon.

photography KODA
hair and makeup JANICE BARILLO And NICKO DELA PEÒA
locale THE PYRAMID

Originally published in Zee Digital Vol.1

 

PERCIE LOVE REQUIERO

When did you know you wanted to be a fashion designer?
when I was younger, I fancied clothes, especially those with elaborate details. It started out as a hobby-making clothes for my daughter. It was two years ago when I finally decided to get formal training, and realized that designing is my passion.

How did you break into the industry?
In 2016, my group and I represented FIDA in a competition. Then, more opportunities came.

How would you describe your style?
Tailored, simple and timeless

Who are the Cebuano designers you look up to?
There are a lot of designers that I look up to, especially my FIDA mentors. Each of them has their own expertise that honed me to be where I am today.

What are your plans for 2018?
As a beginner, this year, I want to focus on having more exposure, experience, and to get to know more about the industry. I want to gain additional
knowledge from seasoned designers on how to handle challenges in the business, and at the same time, establish my brand.

Yoko Sato Li and Edward Castro

YOKO SATO-LI

When did you know you wanted to be a fashion designer?
Ever since I was young, it was really my dream to be a fashion designer, but eventually I forgot about that because of other priorities. My mom wanted me to take up nursing, so I followed her and even got my license. I also worked as a Loans Associate, and a bank teller for almost three years. It went well, but something still seemed missing. I rekindled my love for fashion. I tried to enroll in FIdA several times, but had doubts pushing through since I had a hard time giving up my stable job at the bank. I talked to some of my friends and family, but most of them weren’t supportive about taking the risk. It was my husband who was very supportive, and motivated me to follow my dream. I weighed things, and didn’t want to grow old and have regrets about not pursuing what I really love to do. I then realized that it meant a lot to me, and I fought for my passion and chased my dreams.

How did you break into the industry?
As someone who is still starting in the fashion industry, I think the FIdA Graduation Show Beyond Borders opened me up to a lot of opportunities.

How would you describe your style?
I am actually an eclectic person. I love to mix and match different styles and make it my own. It is important to have an eye for what you like, and what suits you or your client. I tend to like classic
style and go for a minimal look, but I also love trends. I donít really limit myself. I just want to make sure that it looks feminine but edgy, sexy but elegant and sophisticated, simple but unique, and also
clean polished.

Who are the Cebuano designers you look up to?
Cary Santiago, Philip Rodriguez and Harvey Cenit

What are your plans for 2018?
Hopefully starting up my own boutique

EDWARD JAMES CASTRO

When did you know you wanted to be a fashion designer?
Ever since I could remember. For me, what really triggered this love for fashion was watching Cinderella at a very young age. Watching the mice sew her pink dress was something I aspired to do when I was old enough to handle needles and scissors. I would practice draping handkerchiefs on my sister’s Barbie dolls. So I pretty much got into it at a very young age.

How did you break into the industry?
It wasn’t until high school when I started considering fashion design as a career. Before, it used to be only on paper. Being in an all-boys high school made me want to develop my own identity. Most of my peers wanted to be doctors, architects, engineers—I think I was the only one in my batch who showed up for the fine arts college orientation. Fast forward, I didn’t really take up fine arts in college, but I got my big break designing for the college pageants, and winning a few design competitions in school. I met a few established designers when I graduated, and they helped me get into the fashion scene. Eventually I got into Clothes for Life, and since then, I went from this wide-eyed neophyte to a full-time designer and stylist. #DreamsDoComeTrue

How would you describe your style?
My style is very eclectic. I can be at opposite ends of the spectrum. One day I could be fun, nonchalant and colorful. Some days, serious, dark and melancholy. It’s a bipolarity I have embraced with open arms.

Who are the Cebuano designers you look up to?
Cebuano designers are very talented, to say the least, but I have a few whose aesthetics resonate with me a lot. Protacio, for his clean lines and tailoring. Jun Escario for timeless glamour. Cary Santiago for his vision, and how he tells a story with his collection.

What are your plans for 2018?
For 2018, I’m planning to focus more on bridal wear. It’s something I really want to do, but didn’t have time to because of so much freelancing work. I want to develop a bridal line that reflects my design philosophy, at the same time relatable and marketable.

Jessica Ouano and Mike Yapching

JESSICA OUANO

When did you know you wanted to be a fashion designer?
I was always into clothes, ever since I was a little kid—actually costumes to be precise. Halloween was my favorite day of the year, and I loved being in theater because of costumes. I am also very much into cosplay, and I love making things. When I was in high school, I knew that fashion design was something I wanted to pursue.

How did you break into the industry?
My first big opportunity was creating a collection for the Kansai Collection fashion show in Osaka, Japan, with the help of a good friend of mine, Nobuo Koizumi. The collection was a collaboration with another designer from College of Saint Benilde, Jason Patricio. Jason did the designs for the garments, and I worked on the textiles. The project was also how I got into handwoven textiles, and working with the local weaving communities. I was also very fortunate to have been mentored by Oj Hofer for this project.

How would you describe your style?
My style is experimental and quirky. I love garments with simple silhouettes, combined with interesting textile applications. I love experimenting with textiles very much, and I always try to make it the highlight of the garments that I design.

Who are the Cebuano designers you look up to?
I love the work of Oj Hofer, he is such a master at draping. I also love the beautiful, intricate details of the work of Cary Santiago. They are both extremely talented.

What are your plans for 2018?
For 2018, I plan to focus more on experimenting with handwoven textiles, and creating more innovations together with the team at AnTHILL.

MIKE YAPCHING

When did you know you wanted to be a fashion designer?
The love for making clothes came at a young age for me, growing up and observing my grandmother and my aunt, who are both seamstresses. It was during high school when I got obsessed with designing clothes.

How did you break into the industry?
It was in my second year in college when the eighth edition of Mega Young Designers’s Competition was calling for entries. I was fortunate to have been shortlisted from countless submissions. It was a very big platform for me then, as a budding designer, as MYDC was the stage where prominent and renowned Cebuano designers started out, like Edwin Ao, Oj Hofer and Furne One.

How would you describe your style?
I have grown to love evening wear with a minimalist sensibility. Streamlined looks with little details that make for a maximum effect.

Who are the Cebuano designers that you look up to?
Of course, Edwin is always on top of my list. We may have different aesthetics, but the knowledge he has imparted me with are priceless. I admire Arcy Gayatin, Cary Santiago, Oj Hofer and Philip Rodriguez.

What are your plans for 2018?
To live in the moment.

Fashion

To See and Be Seen: Philippine Terno Gala, A Celebration of Heritage and Couture

by Kingsley Medalla | photography Emmanuele Sawit

The Philippine Terno Gala 2025, curated by Cary Santiago, has evolved into a key feature in the Filipino fashion agenda, highlighting the iconic Terno—a traditional Filipiniana garment that represents a significant part of our cultural legacy. The prestigious fashion event was supported by the Cebu City Government, the Cultural Center of the Philippines, and the Cebu Tourism Commission.

Now on its third edition, the gala fashion show was marked by the creative forces of six highly acclaimed designers: Jun Escario, Edwin Ao, Protacio Empacis, Cary Santiago, Jojie Lloren, and Joey Samson. Their body of work produced a collection that showcased intricate craftsmanship and delicate hand embroidery, enhancing traditional aesthetics.

Maybelle Padillo

Bernie Aboitiz, Jaja Chiongbian-Rama, Pacita Agoncillo Sode, Oj Hofer, and Rose Cayetano-Henessy

Michael Waechter, Katrina Ponce Enrile, Simon Piggot, Margie Moran-Floirendo, and Cary Santiago

Javi Martinez and Daryl Chang

The evening was complemented by a live orchestra, creating an ambiance to match the designers’ reimagining of the Terno. The experience offered sensory stimulation that reflected the harmony between fashion and live music, punctuated by the presence of prominent personalities in the fashion and social circles.

No other fashion garment embodies the richness of Filipino heritage and culture quite like the Terno. The Philippine Terno Gala serves as both a celebration and a tribute to the Filipino identity, reinforcing the importance of cultural heritage in a contemporary context.

Jennifer Helen Weigel Sarmiento, and Mags Cue

Kaye Tinga, Mia Borromeo and Bernie Montinola-Aboitiz

Jennifer Ty and Tessa Prieto-Valdes

Councilors Edu Rama and Joy Pesquera

Mariquita Yeung and Protacio Empacis

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Fashion

Behind the Scenes: Backstage at The Philippine Terno Fashion Show 2025 in the Waterfront Cebu City Hotel & Casino

By Doro Barandino

What most people attending fashion events don’t realize is that the actual battleground happens backstage. Here’s a peek at the real magic that transpires among fashion designers, stylists, hair and make-up artists, dressers, and ramp models hours before showtime. In the recent Philippine Terno fashion show, a whole team of creatives in the fashion industry produced the most extravagant and whimsical recreation of the celebrated garment in the country’s cultural landscape.

Fabric manipulation simulating bird feathers are the main features in Cary Santiago’s ternos.

Mesh-like sculptural head accessories added to the visual impact of the designer’s collection.

Jun Escario’s relaxed barong tunics are characterized by its fine embroidery on pinya fabric

The modern kimona reinterpreted by Jun Escario.

Edwin Ao’s take on the Barong is both linear and minimalist.

Edwin Ao ‘s modern version of the traditional baro at saya has architectural folds as its signature look.

The classic terno has draping and printed silk fabric on Joji Lloren’s master class look

Joey Samson known for avant-garde designs has assorted neckties as an accessory to complement the color black.

Protacio re-shaped the silhouette of the traditional barong Tagalog.

Joji Lloren added geometric patterns for a more contemporary look on the terno.

 

Unfinished stitches of embroidery leaving loose threads add movement and volume to Edwin Ao’s version of the terno

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Fashion

Salt, Silk, and Stardom: Ten Reasons Celebrities Wear Amato by Furne One

by Oj Hofer

At Take Me to the Sea, Amato by Furne One unveiled more than a resort/bridal collection — he revealed a world suspended between tides and starlight, where salt, silk, and stardom stitched themselves into every look.

Held at The Hall of the Crimson Resort and Spa Mactan, the show was a transportive experience. As waves whispered beyond the glass, Amato’s gowns swept down the runway like sirens called to shore. Here are ten reasons why global icons return — time and again — to his sea of style.

1. Salt in the Craft
His garments carry the wild grace of the sea — textured, elemental, unforgettable. Every bead, cut, and crystal tells a story shaped by emotion and intuition.

2. Silk in the Movement
Though opulent, his creations float. There’s ease in the drama — cascading motion without weight. Ideal for performers who speak through movement.

3. Stardom in the Vision
Furne doesn’t chase trends — he conjures icons. His gowns command attention while allowing the wearer’s light to radiate.

4. Salt as Spirit
There is soul in the stitching — a deep undercurrent of cultural pride and personal mythology. His work carries weight because it carries truth.

5. Silk as Spellwork
His fabrics don’t just dress — they enchant. Each piece invites touch, reverence, and awe.

6. Stardom in the Silhouette
Furne understands form. He doesn’t simply clothe a figure — he sculpts for presence. For red carpets, concert stages, and film legends.

7. Salt of the Earth
Despite global acclaim, Furne remains grounded. His humility fosters collaboration, creating space for intimacy in the creative process.

 


8. Silk-Wrapped Strength
There is softness, but never fragility. These gowns are fierce — veiled in elegance yet unapologetically bold.

 


9. Stardom as Alchemy
Wearing Amato is not mere adornment — it is transformation. A star steps into a Furne One creation and becomes mythic.

10. Salt, Silk, and the Furne Himself
Furne One is the thread. With quiet charisma and a generous spirit, he doesn’t just dress celebrities — he disarms them. And from that space of trust emerges what every artist longs for: wonder.

And in Amato’s world, wonder always wins.

Fashion designer Furne One

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