Leveling up Boracay in more ways than one
by Ryan Daniel R. Dablo
Saying the name “Boracay” instantly casts a spell, taking the listener to a daydream of immaculate, pale beaches, swaying palm trees, the music of breaking waves, and the vacation of a lifetime. The tropical island Eden is storied and renowned – a difficult enchantment to lift from any wayward tourist’s mind. But what if we were to tell you that Boracay is so much more? Can you build upon perfection? Yes, and this, ladies and gentlemen, is how.
After the difficulties of the past few years, the stage is finally set for a massive Boracay reboot. The creative gears turn once more, and this time they will catapult our favorite beach capital to new heights. The cornerstone of this renaissance is the M.I.C.E. Alliance initiative, short for meetings, incentives, conferences and conventions, and events and exhibitions. The establishment of the Boracay M.I.C.E. Alliance will allow focused efforts in creating sustainable and eco-sensitive tourism development projects while synergizing with stakeholders to create long-term solutions and opportunities for all partners. The alliance is set to drive awareness, readiness, and expansion of product offerings that will be crucial in making the island competitive with other M.I.C.E. destinations. Working closely with the Department of Tourism Region VI and the Tourism Promotions Board, the alliance is primed to provide support to the areas that are involved in this major undertaking.
No one is more emphatic than M.I.C.E. Alliance chairperson Cleofe Albiso in describing how the different sectors of Boracay are pivoting from tourism to tourism plus. In brief, Boracay is challenging its own boundaries to become not just the pre-eminent tourist destination but also a corporate and business mecca. Turns out, if a venue is grand enough to host a wedding, wouldn’t it be just as grand to host a white-collar conference? Sky’s the limit for possibilities like this. At this moment, the island is abuzz with networking and making connections, training and empowering the hospitality services, polishing the infrastructure, revving up the transportation facilities, and all-around gearing up to go toe-to-toe with other M.I.C.E. hubs and be worthy of the tagline, “the best place for M.I.C.E. in a tropical paradise.” All hands are on deck and – after the extended global hiatus thanks to the pandemic – everyone is ready, nay, eager to meet and greet the guests. And, of course, we would be remiss not to point out that Boracay is more than halfway through completing such a tall order. The island is as well-oiled a machine as it could be, boasting 294 DOT-accredited hotels and resort, a staggering 4,500 seating capacity for meetings and conventions, and 12,400 room keys available in the island. Talk about volume! Plus, Boracay is already postcard-perfect, the very stuff that vacation dreams are made of. Why not turn the dial up to eleven and let it become a compass point for more than a summer getaway? This is the logical next step in realizing its vision of being not just a place to be, but the place to be.
So, yes, by all means think of the idyllic strolls on the beach, the luxurious caress of the ocean as you free-dive, the sheer delight of sand and surf while island-hopping, the adrenaline rush of aquasports, parasailing, cycling, or driving an ATV up Boracay’s foothills, the psychedelic glow of fire-dancing and party lights at night, the breathtaking sunsets, the larger-than-life adventures, or the hundred other ways it can lavish or reinvigorate your soul. Think of all of that, and then some. Because Boracay has its eyes on something greater: it is poised to become the premier starting point and last stop for tourism, entertainment, corporate gatherings, exhibits, and any other event the imagination can dream of.
Think of your company meeting. Now, think of your company meeting and the fun that’ll ensue right after. Picture that in the most scenic of vacation spots. Tempted already? Who wouldn’t be? You’re already in paradise. With business here and leisure literally just a stone’s throw away – heaven on earth, wouldn’t you say?
Find Your Summer Spirit in Shangri-La Mactan, Cebu
Breathe in the tropical atmosphere, as you find summer joys through sight, sound and taste at Shangri-La Mactan, Cebu. Poolside fun during the day, spent serenely and luxuriantly—a refreshment in hand. While the evenings are for outdoor family movie nights, with the ocean waves rippling in the background.
Summer is all of that, and more! Plan an extraordinary weekend with an array of exciting activities that await your arrival. Discover your #ShangriLaSummerSpirit from 15 July to 30 August.
Epicurean Delights by the Pool
Keep yourself fueled up as you splish and splash with the whole crew. Take a quick break from all that summer jazz with Mediterranean and Polynesian-inspired bites exquisitely crafted for your palate. From rice balls and pastas, ice creams to sliders—indulge in tastes and aromas that transport you to a world of endless, golden summers.
A Whimsical Touch
Make it a colourful summer for the kids! Let them explore their own version of paradise with whimsical floaties, sure to keep them happily afloat. Your little ones can now freely kick and play in the water with fun and fascinating, animal-shaped inflatables.
Pleasant Sundowner Tunes
Bid the sun adieu and embrace the sunset hues with live acoustics at the Main Pool from 4pm to 6:30pm.
A Toast to an Endless Summer!
Unwind and savour the tropical vibe as our expert mixologists craft refreshing Tiki cocktails and serve chilled bottles of exquisite champagne by the pool! With a backdrop of swaying palm trees and stunning ocean views, sip on delightful beverages and toast to unforgettable summer moments in paradise.
Family Outdoor Movie Night
Gather your nearest and dearest for an enchanting evening as we set up a large outdoor screen by the pool under the starry night sky. Cozy up as you enjoy a family-friendly movie that will delight both those who are young and young-at-heart at Treasure Island from 7pm to 9pm.
Surrounded by lush greens, let the experience bring you to a world of joy and laughter, creating cherished memories for you and the family. For more information on Shangri-La Mactan, Cebu, you may contact (032) 2310288. You may also follow them on Facebook and Instagram or visit https://www.shangri-la.com/cebu/mactanresort/ #FindYourSummerSpirit #FindYourShangriLa
LONDON IN FULL BLOOM: An Exclusive Look at the recent Chelsea Flower Show
The Chelsea Flower Show in London, one of the most prestigious horticultural events in the world, returned in full glory in May 2023, captivating visitors with its stunning displays and landscape designs. Held annually on the grounds of the Royal Hospital Chelsea in London, this year’s show proved to be a true feast for the senses, showcasing an array of breathtaking gardens, vibrant floral arrangements, and innovative landscaping. The 3-day event showcased 36 outdoor gardens, including four balcony gardens for small spaces. Inside the giant pavilion, blooms compete with each other, exotic flowers, roses, and many more.
The 2023 Chelsea Flower Show embraced a Nature’s Harmony theme, with a strong focus on sustainability and mental health. The show’s organizers emphasized the importance of sustainable gardening practices and biodiversity conservation, inspiring attendees to create beautiful outdoor spaces while preserving and protecting the environment.
What’s Cebu got to do with the Chelsea Flower Show in London? One person. James Doran Webb (https://www.jamesdoranwebb.co.uk), an Englishman working with driftwood, has been displaying his artworks for several years. James collects cast-off driftwood and shapes them into beautiful animal shapes that find places in some of the most iconic gardens. Leaping horses, owls, reindeer, and the occasional dragon, James Webb’s creations are avidly collected by landscapers to add accent to gardens in all sizes, using cast-off wood, fitting perfectly with the sustainable element—something Mr. Webb has done quite well for the last decade.
The Philippine International Flower Festival will be held at the PICC in Manila from January 14 to 18, 2024. Watch out for more info from our website!
Club Serena: A ‘Serene Luxury’ Experience in the Heart of Cebu’s Diving Mecca
photography by GPA Art and Photography
A three-hour drive, or more, depending on traffic, the fishing town of Moalboal in the southwest of Cebu Island is an extremely popular destination for divers and weekenders who love the white sand and pink sunsets. It is also a favorite place to stay for expats looking for a laid-back life of endless coffees or cocktails.
Thankfully, the big chain resorts haven’t discovered it and places to stay are mostly small family-run resorts. But if pampering is what you are looking for, there is only one hotel to book in Moalboal. Club Serena Resort is a 1.7-hectare beachfront property perched above coral rocks, presenting a unique union of luxurious accommodations and a host of activities to be enjoyed. This hidden gem is reached through a dirt road away from the main highway. Fronting a wide swath of white sand beach, it is an easy walk past several smaller resorts to reach the main town.
Recently renovated by noted architect James Jao, the new Club Serena has 17 rooms, three swimming pools, a restaurant, and a beachfront event space, all designed with modern Filipino aesthetic. On the drawing board are more rooms to be added, an expansion of their modern dive shop, and their popular Kids’ Club program. Their food outlet, Mira, offers all-day dining, favorite among visitors and locals, as well as the growing expat community that has settled in Moalboal.
Club Serena offers diving courses for adults and kids by their resident operator, Seven Seas Aquanauts Phil. Corp, a PADI 5 accredited diving facility operating since 1988. For a complete list of the courses and their rates, please call (+63) 917.872.6367 or (+63) 905.459.5307.
The resort encourages above-water activities as well, and they have several paddle boards and kayaks available for guests to use.
For rates and more information, visit www.clubserenaresort.com or email email@example.com or (+63) 917.872.6367 or (+63) 905.459.5307. You can also visit their Facebook page for updates.