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Make Your Own Havaianas 2012

Take part in the Havaianas story as the brand celebrates its 50th year of sharing summer
happiness.

50 Colorful Years of Summer and Style:
Havaianas Celebrates Golden Anniversary in MYOH 2012

This year, Havaianas will take you through a colorful and exciting tour back to where it all started. As the brand celebrates its 50th anniversary, Make Your Own Havaianas 2012 is geared to be the most special one yet. Havaianas will let you experience this through Make Your Own Havaianas’ exhibit. The Havaianas story is told through a blaze of color and fashion, showing how Havaianas paved the way for flip-flops to become a respected style statement the world over.

“We believe that every Havaianas pair that you own has a story to tell, and all those stories combined from our fervent supporters play a big part in the brand’s history. For this reason, Make Your Own Havaianas will not just be a branding event where they can design their own pair, but a gathering that will honor everything that contributed in making the brand what it is now,” shares Anne Gonzalez, Managing Director of Havaianas Philippines.

In true Havaianas fashion, self-expression has never been this chic with its ten special pins that speak volumes of its heritage. The happiness, 1962, Brasilipinas and soccer ball, all trace back to its roots in Brazil. Embellish these on soles that run the vibrant spectrum of the rainbow: from a pop rose, to an ice violet and lemon green, to the exclusive Make Your Own Havaianas estampas sole, these all remind you of the beautiful bursts of sunshine on a warm summer day.

50 is the new chic

Only the best things—and brands—age gracefully. Fifty colorful years have passed, yet Havaianas has remained the flip-flop of choice for most of the laid-back fashion lovers across the globe, as the brand has always stood for things that make them happy— summer, style and good memories.

“Aside from being a long-standing icon of summer, Havaianas also banners Brazil’s spirits through its eclectic designs and dazzling colors. Its vibrant varieties have also complemented the charm of countries that are blessed with sunshine all year long, like the Philippines,” adds Ammiel de Leon, Marketing Head of Havaianas Philippines.

From August 2 to August 5, step into the most special Make Your Own Havaianas yet at the SM City Cebu Northwing Atrium. By mixing and matching colorful straps, soles and pins inspired by the brand’s heritage, vintage fashion and golden anniversary representations, to learning the story of their much-loved flip-flop brand, Havaianaticos will truly take part in creating yet another history by making a pair that will stand for their taste and will bring happy-fashion right at their feet. Tag all your Havaianas tweets and Instagram photos with #myohcebu2012.

Take part in the Havaianas story as the brand celebrates its 50th year of sharing summer happiness. In line with our 50th celebration, we want to share our happiness with Operation Smile. For each pair you purchase that is embellished with a Happiness pin, you donate Php 100 to Operation Smile, a charity organization for children that provides free surgeries to repair cleft lip, cleft palate and other facial deformities for children around the globe. Mark your calendars for Make Your Own Havaianas 2012 at the Northwing Atrium of SM City Cebu from August 2 – 5, 2012. For more information, visit http://makeyourownhavaianas.com.

  • PRESS CONTACT A.L. Amizade Marketing
  • BigSeed Media and Marketing Solutions Inc.
  • Jaja Chiongbian-Rama
  • jaja@bigseed.com.ph
  • +63 917 623 3000
  • April Christine Rama
  • +63 917 314 6888
  • april@bigseed.com.ph

Fashion

The First Philippine Terno Gala at the Waterfront

On March 10, 2023, important guests and personalities entered the halls of Waterfront Cebu City Hotel & Casino to attend the first Philippine Terno Gala in Cebu brought to you by Cary Santiago.

Photo by Mark Philip Dales

The Philippine Terno Gala’s fashion show showcased couture pieces by world class Filipino designers: Rajo Laurel, Mark Bumgarner, Philip Rodriguez, and Cary Santiago.

The event started with Philip Rodriguez’ daring designs that left the crowd with the need to see more.

Photo by ES Photography

Followed by Rajo Laurel’s contemporary pieces, keeping the ongoing gasps and cheers by the crowd alive to fill the ballroom’s ambiance.

Photo by ES Photography

Next to grace the crowd is Mark Bumgarner’s elegant designs had everyone raising their cameras to capture the admirable pieces.

Photo by ES Photography

To end the fashion show, Cary Santiago left a statement as the runway welcomed stunning designs leaving the crowd in awe.

Photo by Mark Philip Dales

As a surprise to the guests, special rewards were given to the crowd stoppers of the night with special thanks to Dia Gold and Jun Villanel.

Photo by Mark Philip Dales

Waterfront Cebu City Hotel & Casino proved once more that they are the premier venue choice for grand events. Waterfront Cebu City Hotel & Casino will see you all in their upcoming events as a part of their year-long celebration of its 25th anniversary.

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Events

CEBU KALEIDO: A Night of Fashion and Celebration at Crimson Mactan Resort and Spa

Miranda Konstatinidou’s beautiful beach wear and jewellery worn by her guests at an intimate beach party at Crimson Resort in Mactan. Konplott is Miranda’s luxury fashion accessory brand sold in Europe, worn by fashion icons and celebrities (no, it’s not sold locally) while her exclusive beach wear in silk are fabric designed by her, are also sold in high end resorts around the world. Meanwhile, Crimson Resort in Mactan will officially close temporarily for a makeover as most of their beachfront villas were damaged heavily by last December.s super typhoon Odette. Here’s to a great reopening of Crimson in a few months. (photography by Steffen Billhardt)

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Events

Take a Closer Look at the Stunning Couture Wedding Dresses of The Brides At Triton Fashion Show

photography by Ephraim Basbas

The wedding industry, together with twenty of Cebu’s leading as well as emerging fashion designers just made a glorious comeback in one magnificent fashion show, The Brides at Triton last March 12, 2022 at the Triton Grand Ballroom of the only 5-star premier resort & water park in the Philippines, Jpark Island Resort & Waterpark Cebu, in partnership with Danny Villarante, Emi Ayag and Cary Santiago.

Let’s take a closer look at the exquisite bridal couture dresses showcased at the fashion show:

Anthony Romoff

Anthony Romoff

Arnu Poe Camay

Arnu Poe Camay

Cary Santiago

Cary Santiago

Cary Santiago

Cary Santiago

Dexter Alazas

Dexter Alazas

Dino Lloren

Dino Lloren

Edwin Alba

Edwin Alba

Edwin Ao

Edwin Ao

Edwin Ao

Hanz Coquilla

Hanz Coquilla

Harley Ruedas

Harley Ruedas

Jun Escario

Jun Escario

Marichu Tan

Marichu Tan

Mel Maria

Mel Maria

Mike Yapching

Mike Yapching

A tribute was made for Philip Rodriguez’ 40th year in the fashion industry

Philip Rodriguez

Philip Rodriguez

Philipp Tampus

Philipp Tampus

Protacio

Protacio

Rei Escario

Rei Escario

Ronald Enrico

Ronald Enrico

Valerie Alvez

Valerie Alvez

Wendell Quisido

Wendell Quisido

 

 

 

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