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In That Direction

Filmmaker Joanna Arong’s latest project is her home, where she brings together contradictory concepts to create a space that embodies her personality, provides striking visuals, and welcomes like-minded personalities for a creatives’ collective that sees no shortage of inspiration and fellowship.

Filmmaker Joanna Arong’s latest project is her home, where she brings together contradictory concepts to create a space that embodies her personality, provides striking visuals, and welcomes like-minded personalities for a creatives’ collective that sees no shortage of inspiration and fellowship.

With a career directing films that tackle cultural nuances and colorful personalities, Joanna Vasquez Arong is used to paying attention to detailed visuals. It’s no surprise then that when it came to designing and constructing her two-storey home tucked into a sloping lot below her parents’ house, she found herself constantly delivering input on how the finished project should look like.

“Rene must have so many complaints about me,” she laughs, referring to her architect Rene Ybanez. “It was so funny with Rene because once we finally got the idea of what I more or less wanted, I was traveling a lot and everywhere I went, I’d be like, ‘can we try this?’ and he’d say ‘oh no, not again.’” Joanna had contacted Rene after visiting Mesa at Ayala Center Cebu. “The minute I walked into the restaurant, I knew it was the look I wanted: a modern and industrial open feel but with a Cebuano or Philippine touch,” she says. She’d then been living in her family’s Mediterranean home when she decided to take advantage of the unused space below the house. Rene looks back on the process with amusement. “She gets ideas really easily. She goes abroad and sees something, and asks if that would work here. She gets inspiration from a lot of things, but then she also really knows what she wants.”

Traveling a lot was a challenge during the first year of construction, but it also allowed her to see other places that contributed to how the house finally came to be. One such destination was in Chiang Mai, Thailand, where she stayed at the Rachamanka Hotel. “It was an amazing place and I said my house has to look like this. It was very low-key, very clean—modern and traditional at the same time.”

It’s a contradiction that might seem odd on paper, but comes together nicely in Joanna’s home. Imposing wooden double doors, which were salvaged from an old chapel, leads into the slightly elevated receiving area that already affords sweeping views of the entire living space. The floor is covered in dark gray and white Machuca tiles, reminiscent of her grandmother’s old house in Capitol where she grew up. Tucked into nooks are trinkets and artwork from local artists, while a large writing desk from Beijing sits in the middle of the space, framed by the hanging staircase that angles behind it. “People ask me if this is where my receptionist stays,” Joanna jokes.

Two steps down are the kitchen and living rooms, which merit from the stunning vista of the valley below through the floor-to-ceiling windows. “I feel the kitchen plays a central role in the heart of the space,” says Joanna. It was a realization that came while she was spending time in France with a French producer in his home to edit a film, and while visiting friends in the Hautes Alpes and Marseille. “We would all cook and eat together, and a lot of ideas flowed from those times. So I emailed Rene saying that we absolutely needed to make the kitchen bigger. Now it’s a sharing experience. Everyone who’s invited at my place must cook a dish at some point.”

An open interaction of ideas is exactly what Joanna envisioned in her home, wanting to build a commune where creative types can come together to find inspiration in their surroundings and each other. “I decided to build an informal Old Fool Films studio here, which is the film company I founded with a former Thai banking colleague of mine,” she says. The open layout and large informal sitting spaces allow a group of personalities to come in and exchange ideas or just find a quiet corner to work. There is, of course, a more practical side to it. “I’m now working on raising financing for my first fiction film The Sigbin Chronicles, and making films is such a collaborative process. I work with people from different backgrounds and nationalities, and during production, they will be spending a lot of time at my space.”

While the movie is in the works, though, Joanna’s friends are happy to enjoy the space for themselves. “Most of the time my friends come and we sit outside on the lanai and relax.” The lanai proves to be an ideal spot to enjoy the sunset, with Joanna laying out woven straw mats on the wooden floorboards that were made from old electric posts. “Sometimes I have friends over, and they end up sleeping here.”

Upstairs, a mini-library is composed of wooden shelves and a large daybed that enjoys a towering view over the space below. A metal bridgeway that leads into Joanna’s bedroom curls around the rounded wall, a facet that might be one of the most interesting in the house. “It’s actually a swimming pool from upstairs,” Rene explains. “We had to develop around it, and I used it as a feature of the house.”

The rounded structure makes for a seamless flow into Joanna’s bedroom, which is done in a muted shade of blue that mimics the T’boli shades that cover up the bathroom, which she got from Francis Dravigny. “I love that detail. I got to visit the tribes, and it was very cool,” Joanna shares. “I even used T’boli fabrics for some of the throw pillows.” The wooden flooring was obtained from an old house, which has weathered charmingly and is featured in the library and viewing room as well.

Throughout the residence, items Joanna has amassed throughout her years of travel have found their own resting spot. A pair of puppets from Burma hangs from the staircase, while delicate Chinese lanterns in rich jewel tones are set against the weathered wood of the tables on the balcony. Throughout the space are art hung or propped up against the walls, a casual way to curate a collection that is primarily from local artists, like Brenda Fajardo and Imelda Cajipe-Endaya. “I was drawn to start searching for art that spoke to me, perhaps about the country or Philippine identity. I’ve acquired many of the paintings at my space during the journey of coming back home.”

Perhaps the room that properly embodies Joanna’s personality is the viewing room, which also doubles as her editing suite. Equipped with a large screen and proper acoustics, the technology is softened up with two rows of plush oversized seating and subdued colors. “People never believe me when I say it, but part of my job is really to watch as many films as possible. At the moment, I’m collaborating with a local scriptwriter, and we now spend time watching reference films for the horror film we are scripting,” she says, emphasizing the room’s importance to her work. “I was very particular with some of the details,” Joanna admits. “Someone asked me if this was my dream place, and I never thought of it that way. This was the space I had, and it just happened.” The dynamic approach to the design could have been what gave the space its welcoming air of being sophisticated yet unfussy, a clear creative outlet that has all the elements to make the artistic types feel right at home. But then again, maybe Joanna’s hat as a director benefitted the construction. “The creative and executing process is so very similar to making a film. You somehow have a general idea of what you want at the start—and the final piece shifts and transforms along with the different experiences and collaborators you have at that period of time,” she shares. “So in a way, I feel like this studio is the fourth film I’ve made.” True enough, Joanna’s home mimics her creations, bringing in culture and character into something visually stunning indeed.

  • by Shari Quimbo
  • photography Dan Douglas Ong
  • creative direction Doro Barandino


LONDON IN FULL BLOOM: An Exclusive Look at the recent Chelsea Flower Show

Dame Judy Dench (center in white) with gallery owner, Jerry Sibal, Edwin Josue, writer Eva Gullas and artist James Doran-Webb.

The Chelsea Flower Show in London, one of the most prestigious horticultural events in the world, returned in full glory in May 2023, captivating visitors with its stunning displays and landscape designs. Held annually on the grounds of the Royal Hospital Chelsea in London, this year’s show proved to be a true feast for the senses, showcasing an array of breathtaking gardens, vibrant floral arrangements, and innovative landscaping. The 3-day event showcased 36 outdoor gardens, including four balcony gardens for small spaces. Inside the giant pavilion, blooms compete with each other, exotic flowers, roses, and many more.

Princess Kate Middleton walking the booths at the Chelsea Flower Show.

Dame Judy Dench, who owns several of Webb’s pieces in her garden, with James Doran-Webb and Jerry Sibal discussing the works of James.

One of the flower arrangements competing at the show.

The 2023 Chelsea Flower Show embraced a Nature’s Harmony theme, with a strong focus on sustainability and mental health. The show’s organizers emphasized the importance of sustainable gardening practices and biodiversity conservation, inspiring attendees to create beautiful outdoor spaces while preserving and protecting the environment.

One of the floral gazebo displays recycled chairs and salvaged materials.

Shops at the Chelsea Flower Show are mostly from sustainable materials.

What’s Cebu got to do with the Chelsea Flower Show in London? One person. James Doran Webb (, an Englishman working with driftwood, has been displaying his artworks for several years. James collects cast-off driftwood and shapes them into beautiful animal shapes that find places in some of the most iconic gardens. Leaping horses, owls, reindeer, and the occasional dragon, James Webb’s creations are avidly collected by landscapers to add accent to gardens in all sizes, using cast-off wood, fitting perfectly with the sustainable element—something Mr. Webb has done quite well for the last decade.

The impressive dragon of James Doran-Webb


The Philippine International Flower Festival will be held at the PICC in Manila from January 14 to 18, 2024. Watch out for more info from our website!

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Eatz Cebu Issue 5

You can also view Eatz Cebu Issue 5 PDF file here

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Eatz Cebu Issue 4

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