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Starting at 10AM, participants will be entertained with a car and motorcycle show, a band showdown and an M.O.B. ride. In the evening of the same day, the official launch program starts, exclusive to ticket holders. The H.O.G. Cebu organization will be introduced through a much-anticipated concert featuring Cebu’s legendary bands that have made us local, loud and proud: Raw Belief, UK Lily and 40 the Band. They will be singing much-loved originals as well as popular bikers’ themes that are sure to bring great fun and nostalgia.
There will also be a Club Babe Competition featuring representatives of Cebu’s various cars and bikers’ clubs and special awards for clubs with the highest attendance.
It’s a showcase of Harley-Davidson’s classic history and unique lifestyle, made into Cebu’s own. Tickets sell at PhP 500 for regular attendees. There are PhP 1,000 VIP tickets and PhP 20,000 VVIP tables. All tickets come with free food and drinks. Purchasing raffle tickets entitle you to a chance at winning a 2017 edition Harley-Davidson Street 750 bike, a rare and incredible opportunity.

The Harley-Davidson Street 750
This event is spearheaded by the Harley Owners Group (HOG) of Cebu with the support of Harley-Davidson of Cebu dealership.
Full Throttle: Rock & Ride is this year’s most exciting bikers’ lifestyle event. It’s a great chance to look at gorgeous bikes, enjoy the camaraderie and have a full day of rebellious fun–all while getting a sneak peek at the Harley Davidson lifestyle.
For sponsorship and ticket inquiries:
63. 917 860 0862 (Leslie), 999 999 7363 (Irene), 917 601 4240 (Louise)
Harley-Davidson of Cebu will officially open its Harley-Davidson Showroom at the RDAK Compound along A.S. Fortuna St. on November 21.
Harley-Davidson has been roaring through roads and transporting its freedom-loving clientele since 1903. Currently, the brand is reaching out to the Asian market, with three more dealerships slated to open within the region this year. The Harley-Davidson of Cebu is the second dealership to be established in the Philippines, following the one in Quezon City which opened two years ago.
This comes as good news to Harley-Davidson riders from the central and southern portions of the country. Credited for bringing the brand closer to the rest of the Philippines is RDAK Global Motors, Inc.
“The upcoming dealership in Cebu is a full-service dealership selling motorcycles, parts and accessories, as well as services,” says RDAK Global Motors’ CEO Regan King. “Additionally, the Harley-Davidson of Cebu will be actively promoting its brand with a wide array of clothing and other lifestyle products, as well as community-oriented events via its sponsorship of Cebu’s first official Harley Owner’s Group Chapter.”
The launch, targeted for current owners and enthusiasts, will feature a plethora of bike models, as well as other activities tailored for the market such as demo rides on Jumpstart, a specially-made bike stand that will allow people to test the bike while stationary.
On the same day as the launch, Harley-Davidson of Cebu has partnered with local events companies The Event Hive and Spectrum for Rock & Rebels: The Concert Series. The concert will be headlined by American glam metal band Firehouse, famous for ’90s hits such as I Live My Life For You, Love of a Lifetime, and All She Wrote. Rock & Rebels will also feature performances from Cebuano bands Franco Suspitsados and Drop Decay. Tickets are available at all SM Ticket Outlets, and through this link.
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