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OJ Hofer Recommends the Fashion Designers You Should Be Looking Out For

With a fashion community that’s growing everyday, Cebu is home to many young designers. Oj Hofer names his picks for the five up-and-coming names in the industry, who he feels will be dressing some big names soon.

With a fashion community that’s growing everyday, Cebu is home to many young designers, each with their own statement to share. Fashion designer and Zee’s fashion editor Oj Hofer names his picks
for the five up-and-coming names in the industry, who he feels will be dressing some big names soon.

photography KODA
hair and makeup JANICE BARILLO And NICKO DELA PEÒA
locale THE PYRAMID

Originally published in Zee Digital Vol.1

 

PERCIE LOVE REQUIERO

When did you know you wanted to be a fashion designer?
when I was younger, I fancied clothes, especially those with elaborate details. It started out as a hobby-making clothes for my daughter. It was two years ago when I finally decided to get formal training, and realized that designing is my passion.

How did you break into the industry?
In 2016, my group and I represented FIDA in a competition. Then, more opportunities came.

How would you describe your style?
Tailored, simple and timeless

Who are the Cebuano designers you look up to?
There are a lot of designers that I look up to, especially my FIDA mentors. Each of them has their own expertise that honed me to be where I am today.

What are your plans for 2018?
As a beginner, this year, I want to focus on having more exposure, experience, and to get to know more about the industry. I want to gain additional
knowledge from seasoned designers on how to handle challenges in the business, and at the same time, establish my brand.

Yoko Sato Li and Edward Castro

YOKO SATO-LI

When did you know you wanted to be a fashion designer?
Ever since I was young, it was really my dream to be a fashion designer, but eventually I forgot about that because of other priorities. My mom wanted me to take up nursing, so I followed her and even got my license. I also worked as a Loans Associate, and a bank teller for almost three years. It went well, but something still seemed missing. I rekindled my love for fashion. I tried to enroll in FIdA several times, but had doubts pushing through since I had a hard time giving up my stable job at the bank. I talked to some of my friends and family, but most of them weren’t supportive about taking the risk. It was my husband who was very supportive, and motivated me to follow my dream. I weighed things, and didn’t want to grow old and have regrets about not pursuing what I really love to do. I then realized that it meant a lot to me, and I fought for my passion and chased my dreams.

How did you break into the industry?
As someone who is still starting in the fashion industry, I think the FIdA Graduation Show Beyond Borders opened me up to a lot of opportunities.

How would you describe your style?
I am actually an eclectic person. I love to mix and match different styles and make it my own. It is important to have an eye for what you like, and what suits you or your client. I tend to like classic
style and go for a minimal look, but I also love trends. I donít really limit myself. I just want to make sure that it looks feminine but edgy, sexy but elegant and sophisticated, simple but unique, and also
clean polished.

Who are the Cebuano designers you look up to?
Cary Santiago, Philip Rodriguez and Harvey Cenit

What are your plans for 2018?
Hopefully starting up my own boutique

EDWARD JAMES CASTRO

When did you know you wanted to be a fashion designer?
Ever since I could remember. For me, what really triggered this love for fashion was watching Cinderella at a very young age. Watching the mice sew her pink dress was something I aspired to do when I was old enough to handle needles and scissors. I would practice draping handkerchiefs on my sister’s Barbie dolls. So I pretty much got into it at a very young age.

How did you break into the industry?
It wasn’t until high school when I started considering fashion design as a career. Before, it used to be only on paper. Being in an all-boys high school made me want to develop my own identity. Most of my peers wanted to be doctors, architects, engineers—I think I was the only one in my batch who showed up for the fine arts college orientation. Fast forward, I didn’t really take up fine arts in college, but I got my big break designing for the college pageants, and winning a few design competitions in school. I met a few established designers when I graduated, and they helped me get into the fashion scene. Eventually I got into Clothes for Life, and since then, I went from this wide-eyed neophyte to a full-time designer and stylist. #DreamsDoComeTrue

How would you describe your style?
My style is very eclectic. I can be at opposite ends of the spectrum. One day I could be fun, nonchalant and colorful. Some days, serious, dark and melancholy. It’s a bipolarity I have embraced with open arms.

Who are the Cebuano designers you look up to?
Cebuano designers are very talented, to say the least, but I have a few whose aesthetics resonate with me a lot. Protacio, for his clean lines and tailoring. Jun Escario for timeless glamour. Cary Santiago for his vision, and how he tells a story with his collection.

What are your plans for 2018?
For 2018, I’m planning to focus more on bridal wear. It’s something I really want to do, but didn’t have time to because of so much freelancing work. I want to develop a bridal line that reflects my design philosophy, at the same time relatable and marketable.

Jessica Ouano and Mike Yapching

JESSICA OUANO

When did you know you wanted to be a fashion designer?
I was always into clothes, ever since I was a little kid—actually costumes to be precise. Halloween was my favorite day of the year, and I loved being in theater because of costumes. I am also very much into cosplay, and I love making things. When I was in high school, I knew that fashion design was something I wanted to pursue.

How did you break into the industry?
My first big opportunity was creating a collection for the Kansai Collection fashion show in Osaka, Japan, with the help of a good friend of mine, Nobuo Koizumi. The collection was a collaboration with another designer from College of Saint Benilde, Jason Patricio. Jason did the designs for the garments, and I worked on the textiles. The project was also how I got into handwoven textiles, and working with the local weaving communities. I was also very fortunate to have been mentored by Oj Hofer for this project.

How would you describe your style?
My style is experimental and quirky. I love garments with simple silhouettes, combined with interesting textile applications. I love experimenting with textiles very much, and I always try to make it the highlight of the garments that I design.

Who are the Cebuano designers you look up to?
I love the work of Oj Hofer, he is such a master at draping. I also love the beautiful, intricate details of the work of Cary Santiago. They are both extremely talented.

What are your plans for 2018?
For 2018, I plan to focus more on experimenting with handwoven textiles, and creating more innovations together with the team at AnTHILL.

MIKE YAPCHING

When did you know you wanted to be a fashion designer?
The love for making clothes came at a young age for me, growing up and observing my grandmother and my aunt, who are both seamstresses. It was during high school when I got obsessed with designing clothes.

How did you break into the industry?
It was in my second year in college when the eighth edition of Mega Young Designers’s Competition was calling for entries. I was fortunate to have been shortlisted from countless submissions. It was a very big platform for me then, as a budding designer, as MYDC was the stage where prominent and renowned Cebuano designers started out, like Edwin Ao, Oj Hofer and Furne One.

How would you describe your style?
I have grown to love evening wear with a minimalist sensibility. Streamlined looks with little details that make for a maximum effect.

Who are the Cebuano designers that you look up to?
Of course, Edwin is always on top of my list. We may have different aesthetics, but the knowledge he has imparted me with are priceless. I admire Arcy Gayatin, Cary Santiago, Oj Hofer and Philip Rodriguez.

What are your plans for 2018?
To live in the moment.

Fashion

Rajo Laurel, Amina Aranaz-Alunan, and Bianca King Share Tips on How to Take Better Care of Your Clothes

To help keep your clothes in the best shape, check out these tips from Electrolux FashionCare Ambassador Rajo Laurel, along with the FashionCare Council members Amina Aranaz-Alunan and Bianca King.

Wear it well without wearing it out! That is the fashion philosophy shared by Electrolux, a
leading global appliance company from Sweden, when it comes to clothes. You don’t
need a lot of clothes to look stylish – just give them some TLC, especially when doing
your laundry.

To help keep your clothes in the best shape, check out these tips from Electrolux
FashionCare Ambassador Rajo Laurel, along with the FashionCare Council members
Amina Aranaz-Alunan and Bianca King. From washing to storing, these practical hacks
will help keep your clothes looking new for longer.

Check the Label
Acclaimed fashion designer Rajo Laurel shared that his number one rule when it comes
to caring for clothes is to check the care label, which teaches you everything from the
temperature, the kind of cycle and even instructions on drying, bleaching and ironing.
And if those laundry symbols look like hieroglyphics to you? Executive director and
teacher of SoFA Design Institute, and Creative Director of fashion accessories and bag
label ARANÁZ Amina Aranaz-Alunan’s practical tip: print out a guide that explains the
symbols for laundry instructions.

Caring for White Shirts and Tops
A staple in anyone’s wardrobe, the classic white tee is a great piece to build your
wardrobe around. It’s easy to dress up and down, going from casual to business-chic.
To keep your white shirt looking new, before washing, unbutton your shirt including its
cuffs and collar. Check the label recommendations for care guidelines. Use a laundry
detergent that contains bleach to really make your whites, white.

And if your white shirt or polo gets wrinkled easily, check if your washing machine has a
Steam or Vapour Care setting – this relaxes the fibres and removes odours to bring back
that soft, fresh feel to your white top.

Caring for Colours
Having coloured pieces is a great way to make a look pop but they are also prone to
fading faster than dark or white clothing. To help make sure your coloured garments
don’t lose their vibrance, sort your garments by colour before doing the laundry. Bright
clothes such as purples, reds and oranges can be washed together, so can bright blues
and greens. If a colour stands out on its own, consider washing it alone. Then check the
garment for stains and apply a small amount of liquid detergent to the stain and shake
gently in water. Turn your garments inside out to minimize rubbing of fibres. Choose a
low temperature and avoid hot settings that can cause fading. You can also use a gentle
wash cycle.

Caring for Jeans
Denim is durable but to make them last longer, especially the coloured and printed
denims or anything with a deep indigo wash, you need to give them extra special care.
The key to a long life is to wash at a low temperature and avoid over washing. First off,
be sure to wear your jeans for as long as possible before they are first washed to give
them a comfortable shape and a natural fade. Separate your jeans from white or other
brightly coloured clothes because they might bleed colour. Turn them inside out before
washing as well.

Dealing with Stains
The FashionCare Council members all share that it’s best to deal with stains
immediately. Soak or try to wash them off right away. For food and wine stains, Laurel
shares that he uses salt and soda water on the stains before washing as these help to
lift the stains.

Here are some other helpful tips to remove common stains: For ink stains, blot the
stained area with alcohol using a clean cloth and rinse thoroughly. For coffee stains,
first try using cold water through the back of the stain for 10-15 minutes. If the stain is
not fully removed, use liquid laundry detergent and a little cold water, or try using dish
washing liquid. Gently rub the liquid detergent or dish washing liquid with your thumb to
loosen the stain for about five minutes.

Proper Storage
The FashionCare Council members also shared that storage can play a role in keeping
clothes looking their best. Model and actress, Bianca King advised people to keep their
closets neat so you have a full account of everything you own and to know which items
should be hung or folded (if it’s a knit or weave). And speaking of hanging, Laurel and
Aranz-Alunan both mentioned the importance of using proper hangers – Laurel
mentioned avoiding those without foam defense as they could ruin the shape of clothes.
Another advantage of keeping a closet organized is it could help you plan your wardrobe
– you can rotate your pieces, as shared by Laurel, to help prolong their life.

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Fashion

This Watch Collection by Seiko Prospex is Perfect for the Adventurous

With several outdoor activities for adventure-seekers, Cebu is never without any options. Take Seiko Prospex’s watches on your next adventure!

With several outdoor activities for adventure-seekers, Cebu is never without any
options. There’s skydiving in Bantayan; snorkeling, canyoneering and scuba diving in
Moalboal; and mountain climbing in Dalaguete, Cebu’s highest peak, to name a few. All
these activities require a quality timepiece that matches one’s active lifestyle.

With this in mind, Seiko Watch Corporation opened the first Prospex Boutique outside
Japan to provide quality outdoor timepieces for sports lovers and thrill-seekers. The
Seiko Prospex Boutique in Cebu is located at Level 2 of Ayala Center Cebu.

Prospex is Seiko’s leading sports watch collection renowned for its high functionality
whether on land, at sea or in the sky, and has won acclaim and the trust of
professionals across the world. It stemmed from Seiko’s introduction of Japan’s first
diver’s watch in 1965 which used innovative technology and changed global standards
in producing timepieces for diving.

Leading the opening of the Prospex Boutique in Cebu last September 27, 2019 were
Timeplus Corporation Vice President and Digital Marketing Officer Edric Dy; Timeplus
Corporation President Karl Dy; SEIKO Watch Corporation Director and Senior Vice
President Yoshikatsu Kawada; and Hana Harada from the SEIKO Prospex
Management Planning Department.

Guests were treated to drinks and cocktails in the exhibit area at Level 1, near Oh
Georg! where select Seiko Prospex timepieces were on display, highlighting the
collection's heritage, features and functions. The event was also graced by mom and
actress, Kaye Abad-Castillo; Cebu City Councilor and former Philippine Basketball
Association player Dondon Hontiveros; and Maria Noella Zosa, a member of the
Philippine freediving team—Seiko’s brand ambassadors who got the first glimpse of the
Prospex timepieces.

“I’m so glad to have opened the second Prospex Boutique here in Cebu because it is a
sacred destination for marine sports lovers,” said Kawada.

The Prospex collection features five unique series: the Sea, Sky, Land, Street and LX,
all of which embody wearability, comfort, the fusion of practicality and aesthetics, as
well as functionality for all kinds of outdoor adventures.

The Sea Series is the ideal timepiece for all types of water activities from swimming to
scuba diving, the Sky Series is designed for pilots and frequent world travellers, and the
Land Series is perfect for trekking and camping. The Street Series is a line of sports
watches for the urban explorer, designed with enhanced durability for everyday use like
exploring, shopping, or running errands in the city.

Seiko Prospex’s latest series, the LX Line, incorporates its Land and Sky models with its
classic 1968 divers watch, and features a spring drive movement in its timepieces,
promising reliability in various sports activities, from diving to mountain climbing.

The Seiko Prospex Boutique in Cebu is the seventh Seiko boutique in the country. An
eighth boutique will open in November 2019 at Ayala Malls Manila Bay, Parañaque City.

For more information and updates, follow @seikophilippines on Facebook and
Instagram or view its collections at www.seikowatches.com/ph-en.

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Beauty & Wellness

Get That Glow Up at Rustan’s Beauty Addict

Cebu’s favorite annual celebration of skincare, haircare, fragrance, makeup and all things beauty is back for its fourth run this Thursday, October 10 in Rustan’s Cebu, Ayala Center Cebu.

Heads up, Beauty Addicts! The metro’s favorite annual celebration of skincare, haircare, fragrance, makeup and all things beauty is back for its fourth run. Say hello to Rustan’s Beauty Addict’s 2019 iteration: the GLOW Beauty and Beats Festival. Happening on October 10 at Rustan’s Cebu, the first-of-its-kind festival brings together beauty gurus, skinfluencers and makeup aficionados alike in a celebration of two things we’re guilty of loving most: beauty and music.

 

READY, SET, GLOW

Music has long been recognized as an avenue for self-expression and freedom, which makes it the perfect counterpart to the color, spirit and playfulness of the beauty realm. The GLOW Beauty and Beats Festival joins these creative forces to fashion an all-new Beauty Addict experience.

For Beauty Addict 2019, Rustan’s Cebu as we know it will transform into a wonderland of bright lights, fun installations and vibrant palettes, setting the scene for a festival getaway right in the heart of the city. Attendees can shop Rustan’s the Beauty Source’s ever-growing roster of beauty brands including CHANEL, La Prairie, Clarins, Jo Malone, Perricone, Nuxe, MAC, L’Occitane, Phyto, Diptyque, Jane Iredale, Stila, Deborah Lippmann, Acca Kappa, among others.

There will also be activity booths where Beauty Addicts in attendance can amp up their festival-worthy looks even further with a sprinkling of glitter, braid bar or an additional pop of color. Photo walls and a ball pool made specifically for snaps and Boomerangs will also ensure plenty of ‘gramming opportunities. To add more flair to your posts exclusive Beauty Addict Glow Instagram stickers, wallpapers and quizzes are available for your use!

That’s not all: what good is a festival without music? Live performances by DJ Gio Visitacion, The Wonggoys and Pandora await GLOW-goers. In between sets, attendees can listen to the specially curated Rustan’s Beauty Addict: GLOW Spotify Playlist (bit.ly/RustansBeautyandBeats) as they post away on social media from the comfort of the lounge and cocktail area.

DEALS, DISCOUNTS AND DIGITAL DELIGHTS

Making the Beauty Addict experience even better for shoppers this year, Rustan’s the Beauty Source is delivering on the digital front, too. Generating more buzz for the annual celebration of all things beauty, Rustan’s has created a variety of exclusive Beauty Addict Glow Instagram stickers, wallpapers and quizzes for Beauty Addicts to enjoy.

This year’s event also marks the launch of the Beauty Addict mobile app. Simply download the Rustan’s FSP App on Google Play or the App Store and instantly gain access to all your Beauty Addict card privileges! Points earned on purchases made during the event can now be credited through the mobile app.

Any purchase made during the GLOW Beauty and Beats Festival promises an automatic Beauty Addict membership. For existing Beauty Addict members, we encourage you to download the app to get a 50-point reward equivalent to a Php10,000 purchase. Even better, points earned by members from purchases made on the day of the event will be multiplied by 10!

This year’s celebration is in partnership with Metrobank Femme Visa and Metrobank Femme Signature Visa. Guaranteed to be bigger and grander this time around, don’t miss out on taking special snaps and make sure to have your photos taken by Sweet Escape Photography. Enjoy drinks and cocktails from local craft beer brand Engkanto Brewery.

Keep up with the latest deals, promos and brand offerings by following Rustan’s the Beauty Source on Facebook  and Instagram (@RustanstheBeautySource) or visiting their official website at Rustans-thebeautysource.com

Follow and listen to the curated Glow Beauty and Beats Spotify playlist here: bit.ly/RustansBeautyandBeats

Official hashtags: #RustansBeautyAddict #RustansTheBeautySource and tag us @rustansthebeautysource

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